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  Bachelor Degree in Marketing
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Bachelor Degree in Marketing
  About the course

This career-oriented, 3 years programme introduces and provides student a solid grounding in four areas of study: Strategic Management, Brand Management, Global Marketing and Marketing Communication.


Upon completion of this program, you will develop skills in negotiation, managing research projects, research design, presentations, problem solving and organizing group-work. These are all valuable practical skills for marketing careers.

  Subjects may offered
Study in Malaysia
Bachelors Degree
  Learning and Skills Development in Business
Analysis of Business
Business Environment Managing People
Finance and Marketing
English for Study
Business in Focus
Introduction to Business Law
Web Design for Business
International Business
Information Systems
Consumer Behavior
Research Skills
Marketing Management
Marketing Research
Marketing Communications
Strategic Management
Ethics and Governance
International Marketing
Marketing Consultancy
Business to Business Marketing
Internet Marketing and E Commerce
Retail Marketing
  Expected Fee, Duration & Entry Requirements

Malaysia Courses

  Expected Fee : RM 35,000 - RM 50,000
  Duration : 3 Years
  Entry Requirements : STPM, A-Levels, UEC, Matriculation, Diploma or related
Courses offered in Malaysian Universities
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